Is it just me or has "Sustainability"  become a trendy hipster term nowadays?

Per our 2017 culture in society, it's very elite, luxury, not-budget-friendly lifestyle that is perfectly curated on a Pinterest board showcasing unique, chic, reclaimed wood goodies, DIY-projects-that-take-years-to-create + other products, good and services.

What is sustainability?

Sustainability: "creating and maintain conditions under which humans, animals+ nature can exist in productive harmony."

Reference: Webster Dictionary

Basically, making the planet viable and livable for future generations to come.

On our journey this includes food, travel, entertainment (films, TV, social media, music, etc.), clothing , products + goods consumed (mainly via small businesses).

How...

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